This website is using the latest version of WordPress along with the Twenty Eleven theme. The only plugin this site is running is the HubSpot for WordPress plugin. This plugin provides useful functionality for business websites on WordPress.

HubSpot Customers

For HubSpot customers, the HubSpot for WordPress plugin is an easy way to install HubSpot analytics on their website. Customers can also view their HubSpot dashboard and Stats right within WordPress.

Shortcodes

The HubSpot for WordPress plugin adds a button to your visual editor to make using our shortcodes easy. These shortcodes are meant to make managing content associated with the creation of complex website pages easy. For example, you can generate a Team Page for your website by filling out WordPress user profiles and creating a shortcode to display a users information. You can also easily create a contact page with a Google Map.

Widgets

The plugin also uses widgets to encourage social interaction and establish social proof through the usage of Grader badges and subscribe options.

Calls to Action

You will also notice a new content type meant to help businesses manage their advertisements and calls to action in one place. The Call to Action manager allows you to track basic click-through data to help you optimize your calls to action and ultimately convert more leads. You can easily select which calls to action to display in widgets and shortcodes throughout your site.